Stratiphy, the UK-based wealth management and investment strategy platform, has launched its latest crowdfunding campaign on Crowdcube.
Private investors can now participate with a minimum investment of £25 via Crowdcube. The company aims to build on its recent growth — including a 140% rise in assets under management (AUM), 10% increase in users, and 32% growth in trading accounts since August.
Funds raised will support enhancements to Stratiphy’s user experience, as well as the development of new investor offerings such as new strategy types, ETFs, a broader stock selection, and improved model portfolios.
There is huge demand amongst investors for more oversight over their portfolios – nearly eight in ten (77%) UK investors want more control over their investments amidst volatile global markets. The same proportion also say the ability to personalise their investment strategy is essential.
Stratiphy launched its personalised wealth management platform in August to respond to this demand. While the chancellor is pushing the industry to break down the “negative narrative” around investing, Stratiphy is already working to empower investors to take control of their portfolios through accessible and informative strategies. The platform offers everyday investors an AI-powered toolkit which includes the ability to review historical performance within a backtest, as well as automate a user’s investments – unlocking access to the tools used by institutional investors.
The AI backtest function has been optimised to deliver a realistic 10-year historical portfolio simulation within seconds, demonstrating how a user’s personal portfolio would have evolved, providing insight into long-term historic performance throughout a variety of different market conditions. This is designed to make investment decision-making more evidence-based and reduce barriers to building personal portfolios.
In order to expand its customer offering further, Stratiphy recently partnered with 21Shares to be one of the first UK wealth management platforms to offer crypto ETNs to UK investors now that the FCA has lifted its ban on these assets.
Daniel Gold, CEO and Founder of Stratiphy, said: “We have seen huge demand for personalised and accessible investment strategies as more people are looking to take control of their money and make sure their finances are working towards their individual goals and targets.
“ Over the past few months our assets under management have grown over 140% and we are looking to use the money from our crowdfunding to continue to expand our offering including branching out into new strategy types and providing customers with a wider range of stocks and portfolios.
“This is an area of huge growth potential and Crowdcube investors can now become part of the journey to help unlock sophisticated AI tools for everyday investors and enable us to continue to expand our offering.”
Stratiphy was granted regulatory approval by the Financial Conduct Authority (FCA) in 2024.
