Why Keywords Are Important in SEO Strategy

When it comes to SEO, Keywords still matters, Keyword inspires all your content which is created to satisfy searchers’ needs. Keywords can be a word or a short phrase that shows the search queries that people use in search engine. The keyword is used to guide content creation and optimized the web-pages which are selected by the owner of the website or SEO experts.

You can have a better chance of showing up on the search engine results page (SERP), by optimizing the keywords, content, topic, product, and services that you use is looking for. If you need help you can consult with Seo Consultant Vancouver they really help me out.

Keyword helps to communicate to the search engine by optimizing, what this web-page is about that increases the chances to find the relevant web-page for a particular query. Most of the keywords are discovered during the keyword research and are chosen according to the volume, competition.

Why Keywords Are Important:

Keyword help SEO with the following things:

  1. Keyword identify the target market
  2. Create a great Content
  3. Shows the content to the right people at the right time
  4. Communicate with Google(as mentioned above)
  5. Improves ranking
  6. Increase organic traffic to web-pages
  7. Help find you rather than your competitor

Long-Tail Keyword:

Loon-tail keywords are long and specific keywords that visitors can use. They can be very useful if you know how to use them.

What Not To Do With Keyword:

When doing a web copy or creating content for the website remember not to do :

  1. Keyword stuffing
  2. Avoid keywords that don’t describe the content
  3. Keyword should be naturally placed

SEO Strategy

SEO strategy is the process of keyword planning, an implementation that is designed to improve your search engine rankings.

When you want to get huge organic traffic you follow the process of an SEO strategy

Create A List Of Keywords

  1. Everything in search engine optimization is based on keywords.
  2. This is why keyword research is always the first step of SEO strategy.
  3. You can easily find the keywords your target customer is searching for using Google Suggest.
  4. tart typing a keyword in the Google search field, and it will complete a list of suggestions:
  5. These often make amazing SEO keywords because they come from Google directly.

Do you know that people are searching for them?

Also, long keywords (known as “long-tail keywords”) as mentioned above, tend to be less competitive than the words “short tail”.

So even if long tails have relatively low search volume levels, you can rate them quickly.

I recommend typing a few different words into Google until you have a list of 10 keywords

If you want to check the search volume and competitive levels of those terms, you can use a key tool like Google Ads or Keyword planner.

Analyze SERP:

Now is the time to see what works in those keywords already. To do so, simply type in one keyword you found on Google

Scan top 20 results:

Also, write down any patterns you see.

Example: If the lists are coming on that keyword in SERP, you also have to use lists keyword such as:

  1. Top 10 …
  2. Top 100 …
  3. Top 10 lists…

Make It Different

Create high-quality content. In SEO content writing, you have two options:

1 You can create something different.

2 You can create something better.


Sometimes you want to create something bigger and better than you already are. But sometimes you are better off with completely different content. Why?

Because it helps your content EMERGE, For example, Some time ago I sat down to write a piece of content created around it: “Mobile SEO”.

I also noticed that the Google homepage is full of listings, such as: “X Mobile Ways to Add Your Site.”


All you need to do here is publish 10x better content than you already have.

For example, Noticeable thing is that most of the content about “SEO tools” was written with only 10-20 tools. And publishing another list of 20 tools would not work so, make it different like 50 SEO tools. That will definitely rank on SERP.


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